The RGAA acknowledges the current regulations but believes that improvements can be made. The six companies believe that affiliates have a responsibility to promote safer gambling and balance between effective marketing and customer protection.
The RGAA is comprised of six major affiliates, including Better Collective, Catena Media,, Oddschecker Global Media, Spotlight Sports Group and XLMedia. The newly created body’s job will seek to help affiliate companies serve the online gambling market in a responsible way.
Six like-minded US affiliates have joined forces to form the Responsible Gambling Affiliate Association (RGAA).
